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Fathom

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We are user experience specialists who work with agencies and organisations to improve online performance

Increasing competitive advantage
through improved user experience

Increasing competitive advantage
through improved user experience

Better banking and clearer
customer self–service
through experience design

Better banking and clearer
customer self–service
through experience design

Securing an improved
citizen experience for PSNI

Securing an improved
citizen experience for PSNI

We work with

Three
firmus energy
NHS Scotland
Permanent TSB
PSNI
Tesco Mobile
Tourism NI
Translink

We will help you to build an exceptional online experience for customers, using analytics, direct user feedback and design best practice.

Awards

DANI Awards 2018

DANI Awards 2018
Agency of the Year

DANI Awards 2017

DANI Awards 2017
Agency of the Year

Deloitte Fast 50

Deloitte Fast 50 2017
Placed 30th

DMA Awards

Digital Media Awards 2017
Website of the Year
for PSNI


We can help you with

Strategy

  1. Vision setting
  2. Benchmarking
  3. Digital strategy
  4. Online marketing integration
  5. Content strategy, audit and planning
  6. Competitive and comparative reviews
  7. KPI identification

Research

  1. Usability testing
  2. Contextual enquiry and field studies
  3. Focus groups and user interviews
  4. A/B and multivariate testing
  5. User surveys
  6. Click and perception tests
  7. Card sorting and tree testing – IA
  8. Desk and secondary research

UX

  1. Customer journey planning
  2. Task analysis
  3. Empathy mapping
  4. Accessibility audit and review
  5. Expert and heuristic reviews
  6. Persona definition
  7. Prototyping, iteration and validation
  8. Sketch, lo–fi, hi–fi wireframing
  9. UI design

Leadership

  1. Workshop facilitation and ideation
  2. Stakeholder engagement
  3. RfQ and dev agency appointment
  4. UX Training
  5. Conference speaking
  6. Mentoring and support

Latest Blogs RSS

Our latest views and ideas

The madness of attempting digital transformation without the customer

The madness of attempting digital transformation without the customer

Why artists and bad designers die poor

Why artists and bad designers die poor

I gave you everything you ever wanted; it wasn’t what you wanted

I gave you everything you ever wanted; it wasn’t what you wanted

Performance marketing is having its day in the sun – when can performance design have its?

Performance marketing is having its day in the sun – when can performance design have its?